5 Selected POS with Customer Loyalty Program Software in Thailand

Many businesses use loyalty reward programs as part of their marketing strategies to boost customer retention and encourage repeat visits. These programs offer incentives like discounts or points, motivating loyal customers to keep coming back. In Thailand’s competitive market, many businesses use POS systems with customer loyalty program software to enhance customer engagement. Here are five selected POS systems with loyalty software that help businesses grow by turning occasional shoppers into loyal customers.

Highlights

• In Thailand, customer loyalty plays a key role in driving repeat business, as consumers are highly responsive to personalized rewards and long-term engagement strategies.
• Effective loyalty software should include features like customizable rewards, seamless online and offline integration, tiered memberships, and detailed analytics for tracking customer preferences and behavior.

Reasons to Implement A Customer Loyalty Program Software in Thailand

The loyalty market in this region is projected to grow at an annual rate of 11.1%, reaching approximately US$1.54 billion by 2024, and is expected to expand to US$2.20 billion by 2028. In Thailand, the loyalty program landscape is experiencing a significant transformation fueled by digital advancements and evolving consumer preferences.

Thailand’s businesses are always looking for ways to stand out and retain customers. A customer loyalty program can help by fostering stronger relationships with your customers and encouraging repeat visits.

Customer loyalty program software empowers companies to effortlessly reward regular shoppers, giving them incentives to continue patronizing the business. This not only boosts customer retention but also fosters long-term brand loyalty. Tailoring offers based on customer behavior further strengthens these connections, leading to greater satisfaction and loyalty.

The software also provides valuable insights into shopping patterns and preferences, assisting businesses to customize promotions and experiences for individual customers. This data-driven approach equips businesses to stay ahead in the dynamic Thai market.

Best POS with Customer Loyalty Program Software in Thailand

ConnectPOS

ConnectPOS is a powerful POS software for growing businesses and building lasting customer relationships. With its robust loyalty program features, businesses can create personalized experiences that reward customers in-store and online.

ConnectPOS brings together customer data, enabling businesses to make smarter decisions and offer tailored incentives. Its seamless integration with other systems ensures that customer management is efficient, while the built-in analytics give businesses the insights they need to keep customers coming back.

Features

• Centralized Customer Management: ConnectPOS consolidates customer details into one place, creating detailed profiles that capture purchase history and preferences. This data gives businesses the power to create targeted campaigns that resonate with their customers.
• Omnichannel Loyalty Experience: ConnectPOS provides a consistent loyalty experience by allowing customers to earn and redeem reward points both online and offline, increasing customer engagement across all touchpoints.
• Built-in Loyalty Features and Third-party Integration: Businesses can design loyalty programs that fit their brand. Create tiered memberships with increasing benefits, encouraging customers to spend more and unlock exclusive perks at higher levels.
• Reward Points System: Turn purchases into points that customers can use on future transactions. This simple yet effective system encourages repeat purchases and keeps customers loyal in the long run.
• Custom Discount Rules: Offer special deals to different loyalty groups, such as “buy one, get one free” offers or percentage-based discounts. Customers can also redeem their points for gift cards or virtual payments, giving them even more reasons to come back.
• Real-Time Analytics: Get instant access to data that shows who your top customers are, how loyalty members compare to non-members, and which promotions are driving the most engagement. This information helps fine-tune your loyalty strategies for maximum impact.
• Holiday Promotions: Keep your customers engaged year-round by sending personalized offers during peak shopping periods. Whether it’s a special holiday greeting or an exclusive seasonal discount, ConnectPOS makes it easy to stay connected.
• Seamless Integrations: ConnectPOS easily connects with CRMs, eCommerce platforms, ERPs, and payment systems. Its microservice and API-first architecture ensures that your customer data flows smoothly between systems, improving operational efficiency and keeping everything in sync.

Pricing
ConnectPOS offers transparent and flexible pricing plans, catering to various business needs. Pricing details are tailored to specific business requirements.

For a personalized quote, please contact our team!

Square POS

Square POS is a popular choice among small retailers seeking a straightforward POS system with the basic functions of customer loyalty program software. Business owners can easily create a digital loyalty rewards program that provides customers with perks for every purchase, encouraging them to return.

Key Features of the Square POS Loyalty Program

• Add customers directly from the POS screen
• Connect with Square Marketing to advertise loyalty programs
• Adjust point-earning rules, reward tiers, and terminology
• Allow customers to earn and use rewards both in-store and online
• Let customers check their loyalty status on the Cash App and view digital receipts after each transaction
• Oversee loyalty programs across all locations with detailed reports
• Suitable for various sectors, including restaurants, retail, and personal services

Pricing
Square Loyalty is a separate feature and does not come with either the free version of Square POS (Square Point of Sale, Square for Retail) or the paid version (Square for Retail Plus, $89/location/month).

Toast POS

Toast POS is a leading choice for restaurants looking for POS software tailored to their needs, complete with a built-in loyalty program. This cloud-based system caters to various food and beverage operations, from menu management to payment processing, detailed reporting, and comprehensive loyalty features.

Toast POS’s customer loyalty program software allows guests to easily sign up, accumulate points, track their rewards, and enjoy personalized benefits like birthday perks, tailored accrual and redemption rates, and sign-up incentives.

Key Features of the Toast POS Loyalty Program

• Credit card-linked system: Guests can earn and redeem points through simple card swipes
• Easy sign-up: Customers can join the loyalty program through the POS, kiosk, display, Toast Go app, or online orders
• Online integration: Customers can earn and redeem points during online purchases
• Customizable rewards: Adjust sign-up bonuses, accrual rates, redemption thresholds, and birthday rewards
• Gift card integration: Toast gift cards can function as loyalty cards
• Reward notifications: Customers receive updates on their rewards via SMS or email
• Online balance lookup: A website allows customers to check their point balances
• Loyalty reports: Detailed insights into frequent customers and their spending patterns
• Support across locations: Manage loyalty programs across various outlets in your restaurant or retail chain

Pricing
Toast POS loyalty pricing starts with a $0 pay-as-you-go plan, with higher payment processing fees, or $69 per month for the standard plan. The primary difference lies in payment processing costs. Custom pricing options allow businesses to select specific features to create a personalized POS setup. The Toast Loyalty add-on is priced at around $50 per month.

Lightspeed 

Lightspeed Loyalty is part of Lightspeed’s POS system, available on higher-tier plans or as a paid add-on. It’s a point-based customer loyalty program software with flexible reward tiers, built-in marketing, and CRM capabilities.

Businesses can strengthen customer connections through POS-driven promotions, create custom offers for events like birthdays, and design tiered loyalty rewards. The system also includes a user-friendly drag-and-drop email builder for marketing campaigns.

Key Features of the Lightspeed POS Loyalty Program

• Manage loyalty directly from the POS, reducing the need for back-office tasks
• Support for both online and in-store reward redemption, offering perks like freebies and discounts
• Automatically segment customers based on purchase behavior to personalize marketing efforts
• Provide a customer-facing loyalty app for sending promotions and tracking points
• Create targeted text and email campaigns using a drag-and-drop tool (available to Premium Lightspeed Loyalty users)
• Integrate with the POS for easy customer onboarding during checkout
• Generate graphs and reports to track customer spending and assess promotional outcomes

Pricing
Lightspeed Retail users need the Advanced package, while Restaurant users require the Plus or Pro packages to access loyalty functions. Loyalty can also be added to lower-tier plans as a separate option, though pricing and packages must be customized through direct contact with Lightspeed.

Clover POS

Clover POS is a robust system built to handle sales and improve customer engagement. It includes tools that help small businesses cultivate lasting customer relationships through loyalty programs and personalized deals. Clover transforms every transaction into a chance to build stronger brand loyalty.

Features
Clover comes with a variety of capabilities beyond payment processing. Businesses can quickly set up loyalty programs, allowing customers to earn points, rewards, or perks for frequent visits. 

Whether cash-back incentives or gift cards, Clover provides various options to suit different customer preferences. The system also tracks purchase history and visit patterns, helping businesses better understand customer behavior and personalize their interactions. 

Clover supports various payment methods, including credit cards and contactless payments, allowing for a smooth checkout process.

Pricing
Clover offers a card reader priced at 49 USD, with monthly fees starting at 60 USD for the Clover Plus POS system. Costs vary depending on the specific plan and selected features.

FAQs 

1. Why should businesses in Thailand implement a loyalty program?
   In Thailand’s competitive market, loyalty programs help build customer retention, encourage repeat purchases, and foster long-term brand loyalty.
2. What types of rewards can be included in a loyalty program?
   Rewards can range from points redeemable for discounts, cash-back offers, free products, or even personalized offers based on customer behavior.
3. Can loyalty programs be customized?
   Yes, most software allows businesses to tailor rewards, membership levels and offers based on their specific customer base.
4. How does customer loyalty program software work?
   The software tracks customer purchases, assigns points or rewards, and provides insights into customer habits, helping businesses create personalized offers.

Conclusion

Building relationships isn’t an outdated strategy, especially now, when customer loyalty is more valuable than ever. Integrating customer loyalty software into your POS system helps businesses in Thailand go beyond one-time transactions, fostering deeper connections that lead to long-term engagement. Today’s customers expect personalized experiences, and a customer loyalty program software that works seamlessly with your POS makes sure you meet those expectations. Businesses can strengthen customer retention and stand out in a competitive market by rewarding repeat purchases and offering tailored promotions. In the end, it’s all about turning customers into loyal advocates who choose your brand again and again.

If you’re looking for a reliable solution, ConnectPOS offers a robust customer loyalty program feature that can help your business grow by turning occasional shoppers into brand advocates. Contact us and explore how ConnectPOS can enhance your customer loyalty strategy today!